Gerente de Experiência de Aplicativos Móveis

Who are we?

• Samsung Electronics has grown into one of the world’s leading technology companies, and is recognized as one of the top 5 global brands. As a global leader in technology, we are transforming the world and we are proud to bring the creativity and diversity of its talented people who drive this transformation.

About the Job:

• The LATAM eCommerce Team is responsible for the sales growth of eCommerce DtC Channels working in partnership with the 7 subsidiaries in Latin America.
• As we expand our operations in Latin America, we are looking for an eCommerce Mobile App Content and UX Jr Manager.

Position:

• LATAM eCommerce Mobile App Content Manager

Main Responsibilities:

• Develop, create and manage content strategy, in partnership with the content marketing agency, aligning the App 1st Strategy and addressing the needs and interests of both, customers and Samsung.
• Analyze various data, in order to deliver data insights towards the Shop App strategy and targets, including installation, traffic, conversion rates, product strategy/assortment and average order value, leading the Mobile App adoption, sales and customer experience.
• Analyze the User Interface and identify improvement points in the customer journey, translating into opportunities to be explored and prototyped in an agile way.
• Translates concepts into results and prototypes, evaluating user feedback and projecting potential business gains.
• Apply tests to ensure understanding of the proposed experience.
• Work in collaboration with colleagues in countries/subsidiaries by running Weekly Meetings for targets and action plan follow up.
• Provide inputs for localization and support the subs to validate assets delivered by regional agency.
• Coordinate with Promotional team for always on exclusive content on app.
• Define Samsung.com app communication strategy and recommend to subs.
• Collaborate with Samsung head quarter (HQ) identifying and applying best practices in the region.
• Support the preparation of weekly reports and presentations of results and strategies to the Top Management.

Requirements and Skills:

• Solid experience in digital operations, ideally in management of e-commerce content platforms.
• Good knowledge in growth marketing driven for APP operations.
• Experience in UX and UI in digital environments / operations.
• Experience with Mobile App is a key differentiator.
• Hands on profile, with analytical skills, sense of urgency and good interpersonal relations.
• Undergraduate degree in related areas, such as Administration, Marketing, Design, among others.
• Fluent English (mandatory); Spanish (differential).